Digital Marketing Manager Job Vacancy DSM at Deep FM Radio Station | Deadline: 29th June, 2018

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Digital Marketing Manager Job Vacancy at Deep FM Radio Station | Deadline: 29th June, 2018
Are you young energetic, talented and you would like grow your career to realize your dream fast?
A new media company located in Dar es Salaam Tanzania is looking to hire trainees/interns to cover various posts. The company areas of operation include Radio, TV, Training and event management. In exchange to the post the candidate shall;
  • Gain more confidence on his/her work
  • Learn new skills
  • Make differences
  • Meet new people
  • Be part of the professional community
  • Ability to take on challenge and
  • Enroll in mentorship program
  • Trained and coached
  • A final recommendation letter and
  • Have fun with the entire team
We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

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  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Requirements
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
  • 1+ years of experience in digital marketing
  • BS in Communications, Marketing, Business, New Media practices or Public Relations
If you are interested send your CV to [email protected] before Friday 29 June 2018 5:00 PM.
Please note that the post is for trainees and may subject to no payment/salary instead candidate will be subject to various training, coaching and mentorship as well as recommendation letter for future employment.