AJIRA TANZANIA 2019 / NAFASI ZA KAZI 2019
Position: Communications and Marketing Coordinator
About this organization: A
US-based non-profit organization, The Foundation for African Medicine
and Education (FAME), is looking for a hard-working, creative,
globally-minded and passionate Communications and Marketing Coordinator
to lead our communications efforts at FAME Medical in Karatu, Tanzania.
The Communications and Marketing intern will work under the supervision
of FAME’s Co-founders and the Director of Strategic Partnerships in the
US.
Foundation for African Medicine and Education (FAME)
FAME
advances patient-centered healthcare in one of the most under-resourced
areas of northern Tanzania. We aspire to build healthier communities,
where individuals from all walks of life have access to quality medical
care and frontline healthcare workers are equipped with the resources
they need to treat disease and save lives.
Starting out as a mobile clinic in 2005, FAME has grown to include a
hospital, laboratory and outpatient clinic with over 26,000 patient
visits per year. In 2014, FAME launched a comprehensive Maternal and
Newborn Health program to address one of the highest maternal mortality
rates globally. In addition to labor and delivery services, FAME
operates a prenatal program, family planning service, an under-five
vaccination clinic and a cervical cancer screening clinic.
Recommended:
A
top priority at FAME is to empower its Tanzanian medical staff with the
knowledge, skills and resources necessary to serve their patients well.
This entails on-campus continuing education, distance learning
opportunities and a small scholarship program that allows select medical
staff to further their education at medical institutions within
Tanzania and abroad. FAME also recruits up to 37 overseas specialist
doctors and nurses annually to mentor and learn from our Tanzanian
medical staff. With a culture of life-long learning, FAME continually
strives to better understand the needs and challenges of our community
and to take our health center to the next level of excellence.
General Position Summary
i/
The Communications and Marketing Coordinator will work on-site at FAME
Medical in Karatu to design and execute a more comprehensive marketing
strategy aimed at increasing the organization’s visibility, ensuring
brand consistency, and aligning digital and social media communications
efforts with organizational goals and targets.
S/he will also partner with the US-based Director of Development to
align Tanzania-based communications and marketing with US-based
fundraising initiatives.
Marketing & Communications
ii/
Manage the design, execution, and continuous refinement of a marketing
and communications strategy to ensure a unified, consistent brand
identity across platforms, including a Squarespace-hosted website,
various social media profiles (Twitter, Facebook, Instagram, LinkedIn),
Mailchimp email marketing campaigns, and scheduled communications
including e- News, blogs, quarterly reports and annual reports.
iii/ Strategy Development and Management
iv/
Work closely with the Director of Strategic Partnerships in the US to
develop and implement a marketing and communications strategy to improve
clarity of message, increase brand visibility and grow our audience.
v/ Implement a strategy to expand our global community of supporters through social media.
vi/
Maintain a detailed editorial calendar to ensure that all of FAME’s
communications are synchronized, consistent, thorough, and aligned with
established strategy.
vii/ Manage all aspects of email marketing strategy including list segmentation, updating, and scheduling.
Content Development
viii/
Contribute to the development of marketing and communications materials
including writing E-news, email campaigns, website updates, and blog
posts, social media content, year-end gift calendar for donors, and
other deliverables designed for an audience of individual, foundation,
and corporate funding partners.
ix/ Interview and photograph FAME
staff and constituents and craft engaging stories that highlight the
value of our patient-centered healthcare model, our culture of life-long
learning, and the impact of our work and medical team on our community.
x/ Develop and regularly upload new blog posts onto FAME’s website.
xi/ Schedule and post content to social media.
xii/
Devise and implement processes for capturing and tracking website,
social media, and email marketing analytics to improve conversion rates.
xiii/ Assist in data collection.
xiv
Identify organizations and individuals in Tanzania with whom there may
be the possibility of partnerships and in-country fundraising
opportunities.
Read Also:
Qualifications
FAME
is seeking someone with a Master’s degree or Bachelor’s degree in
Communications, Marketing, International Relations or a related field.
One
to three years’ experience studying, working or interning in an
international NGO (experience in a health related organization an added
advantage).
Previous experience living in a developing country.
Must
be a highly-organized, proactive self-starter with a strong work ethic,
capable of working independently with limited structural support.
Experience
working in marketing and communications. Exceptional verbal and written
communication skills, especially strong creative writing and
storytelling abilities.
Strong interpersonal and relationship-building skills.
Capacity to be flexible, open-minded, empathetic and resilient.
Willing to work and live outside of your comfort zone.
Appreciation of cultural differences and interest in listening to and learning from others.
Generosity of spirit, sensitivity/diplomacy, and willingness to make sacrifices in service of the mission.
Experience
with Office Suite for Mac, Excel, MailChimp, Adobe Elements or Creative
Suite, Twitter, Facebook, Instagram, Twitter, and LinkedIn.
Excellent writing skills for developing content.
Graphic design and photography experience a plus.
Two year commitment preferred
Level of Language Proficiency
Fluency in English, basic knowledge of or desire to learn Kiswahili a plus
How To Apply
communications@fameafrica.org https://fameafrica.org
Please send resume and cover letter to Kathrine at communications@fameafrica.org
Application Deadline: August 23, 2019
Location: Karatu, TZ
Please send resume and cover letter to Kathrine at communications@fameafrica.org
Application Deadline: August 23, 2019
Location: Karatu, TZ
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